Articles

The prominence of social media influencers in the Middle East There has been opposing views on social media and its effect on human connectivity. In this feature, Roland Abi spells out what its influencers stand for in the region post data breach What has been the high-level business impact of social media in the Middle […]

تكثر في الآونة الاخيرة عمليات القرصنة والاختراقات الإلكترونية، ونظراً لتشعّب الموضوع ولما يحمله من تعقيدات تقنيّة، سوف أقوم بشرح علمي، واقعي ومبسّط لمختلف أنواع الإختراقات وفئات المقرصنين وطبيعة عملهم وأهدافهم ولماذا تصعب عملية إيقافهم او السيطرة عليهم أنواع المقرصنين  Anonymous المقرصن الذي يخدم قضية ما عن إقتناع مثلا : Hactivists المقرصن الذي يهدف إلى تجنيد إرهابيين مثلا داعش : Terrorists […]

The Internet is an irresistible platform to find information about products, people, places, services, jobs, etc. Nevertheless, it has been said time and time again that you are never truly safe on the Internet. Well, it’s true ... and you will never be totally safe. Roland Abi Najem, an IT Expert and lecturer at various […]

The Easiest way to have your systems hacked and losing all Data: Social Engineering! What is it? And How to Protect Yourself & Your Companies! We all know there is nothing called 100 % Security when it comes to IT & Cyber Security. All companies tend to increase the Security Level against any hack attempt […]

Everything is Online! Whenever we want to search for anything “Brand, Images, Products, Services… etc” or even our own name, we go and search online! The result you get will tell you if whatever you are searching for is something valuable or trustable. Have you ever tried to search for your brand name or your […]

We had the pleasure of talking digital marketing with IT & Digital Marketing Consultant and noted public speaker Roland Abi Najem (Digital Marketing Consultant, Ministry of Information - Kuwait). In this interview, he shares with us the key to digital marketing success, the top challenges marketers face and much more.. Q1. From Your Experience, What […]

Social Media, Social Networking, Digital Media, Digital Marketing…etc. Too many technical terms defining several related and close topics, which lead to a conflict for the audience in understanding Social Media. Why it is difficult to understand Social Media? To start with, Social Media is a new concept used by 1/3 of the population (Almost 2 […]